Digital might revolutionise the ways in which people give

02/10/2018 According to Chloe Green (Charity Digital News), predictions are hard to make but the nature of digital is that new ideas often take off rapidly, and while some things turn out to be short-lived, others might soon revolutionise the ways in which people give and engage with charities.

She identifies three key trends that are impacting the digital fundraising strategies of British charities:

  • one right now: mobile giving
  • up and coming: contactless donations
  • on the horizon: crowdfunding

Her contribution on emerging digital fundraising opportunities for British charities is available through this link.

Source:
Charity Digital News (02/10/2018) 'Digital fundraising trends for small charities not to miss'

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